AMAZON STUDENT
EASIER THAN SCHOOL.
College is hard. Your car is parked really far away. You and your roommate don’t speak the same language. You have to learn how to operate a laundry machine. Fortunately, Amazon Student has countless solutions that can be delivered to students’ doors in two days, for free.
Reaching college kids isn’t about some big media buy. It’s about college kids talking to college kids. We created a video series with this side idea in mind. We also hired on-campus brand ambassadors to post content reminding students Amazon has free two-day shipping on millions of things to take care of whatever problem they may encounter.
